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Retraced - Fashion supply chain transparency

Fashion Supply Chain Intelligence Starts Here

Retraced is the AI-first platform for sourcing, product compliance, and supplier lifecycle collaboration. One connected system for trusted data, fast decisions, and resilient fashion supply chains. 

Fit for Sourcing, Compliance, IT, and Sustainability

Your business runs on collaboration across departments, partners, and suppliers. Retraced gives each stakeholder what they need: 

Retraced is built to meet operational reality beyond regulatory pressure. 

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LEARN MORE ABOUT OUR PLATFORM

Turn Regulatory Demand into Strategic Advantage 

From the Digital Product Passport to the AGEC law, transparency is a must. But with Retraced, it becomes a strength, connecting compliance with supplier lifecycle management to meet the expectations of consumers and investors alike. Our AI-first platform validates supplier documents, flags gaps, and ensures you're always ahead, without extra admin. 

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Enable Product and Material Traceability at Scale for More Visibility and Control

Opaque, multi-tier supply chains pose risks and hidden complexity. Retraced gives you the power to trace across every tier.


  • Explore product journeys from fiber to finish and visually map your entire supply chain, across all tiers. 
  • Collect validated multi-tier supply chain data at scale and in close collaboration with your suppliers. 
  • Verify supplier claims confidently with AI-powered document checks. 
  • Adapt flexibly to evolving industry standards and protocols. 

Because we know that traceability isn’t optional – it’s the foundation of trust. 

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Clean Master Data Fashion Supply Chains: From Clutter to Collaboration

Retraced turns chaotic, unreliable spreadsheets into trusted, validated supplier data for every stage of the supplier lifecycle.


  • One unified source of truth across all teams and regions.
  • Clearly standardized roles and contacts, reducing errors and confusion.
  • Seamless partner collaboration through intuitive, shared dashboards.

Connect once, collaborate seamlessly and stay aligned. 

What Our Customers Say

“Over the past two years, we've made remarkable progress in our traceability efforts.We started this journey with just a letter to our suppliers, and today, we are proud tosay that we trace every product across our supply chain in Retraced.”

Juliane Nowakowski

Head of Sustainability & Corporate Responsibility at Tom Tailor

"We see significant potential in Retraced and their platform. This partnership enables us to provide instantaneous traceability details to our brand and retail partners. What may have taken days of searching through and consolidating documents can now be pulled in seconds."

MICHAEL CAI

Director of Operations and Supply chains at Décor Global

"Sustainability and the claim to act responsibly are deeply anchored in our brand DNA. With the help of Retraced, our goal is to enable comprehensive transparency in and about the supply chain in the medium term and to set new standards in the industry."

LISSA ERLENKÖTTER

Division Head Sustainable Sourcing, Buying & Production Knits at Marc O'Polo

"With Retraced, we have a knowledgeable partner on our side that enables us to ideally complement our existing activities in sustainability management, to further strengthen our supplier network, to make our supply chains even more efficient and optimize them continuously."

MARTIN LÖRING

Division Manager Quality Assurance & Vendor Compliance

"We are working with Retraced to launch a traceability interface which is user-friendly and one which we hope will eventually become the most widely adopted by our fellow suppliers as well as our brand partners."

OMER AHMED

CEO

"We believe transparency is the first step to transform the industry. We must join forces with suppliers and consumers to achieve more – and Retraced is the right tool to bridge the two forces."

MARIAN VON RAPPARD

Owner of DAWN Denim

A Globally Trusted Network

Retraced is the go-to infrastructure for fashion and textile companies navigating today’s supply chain challenges. When you join Retraced, you’re part of a connected ecosystem with shared goals – and shared intelligence. 

150+

Brands

25,000+

Suppliers

130,000+

Connections

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